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516 E John Street, Champaign, IL 61820
(217) 384-0977

Urbana-Champaign's Best Independent DVD Rental store
(locally owned and operated since 1985)

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That's Rentertainment Rental Statistics...
Renter Categories
Top Renting Categories (updated 10/03/12)
People are always asking what rents the most. Well -- here's the answer. I prefer to base this on "Turns per copy" (number of times the average films rents per year) rather than "Total Plays" because I think this gives smaller categories equal oppurtunity againt the monster categories. You might think otherwise so here are both lists (all data is for the previous 12 months):
Ranked by "Total Plays":

 
Category Plays Turns Copies
1   18.33% GENERAL 11348 2.60 4364
2   17.74% TELEVISION SHOWS 10981 1.59 6915
3   17.46% INTERNATIONAL 10808 1.21 8956
4   10.10% BLURAY DISCS 6252 1.86 3370
5   7.84% COMEDY 4853 2.03 2388
6   4.64% SCIENCE FICTION 2875 2.84 1013
7   3.71% ANIMATED 2294 1.45 1583
8   3.38% DOCUMENTARY/SPECIAL INTEREST 2092 .97 2148
9   3.04% JAPANESE ANIMATION 1883 .48 3899
10   2.86% HORROR 1769 1.43 1235
11   1.90% CLASSICS 1176 1.11 1058
12   1.37% INDEPENDENT (SUNDANCE - USA) 847 1.02 834
13   .93% DOCTOR WHO 577 3.50 165
14   .67% STAR TREK 416 1.88 221
15   .55% STAND-UP COMEDY 343 .88 389
16   .54% WESTERN 337 1.75 193
17   .54% FILM NOIR (CLASSICS) 336 2.37 142
18   .50% WOODY ALLEN 307 5.12 60
19   .45% HITCHCOCK 277 4.01 69
20   .44% GAY AND LESBIAN 274 .87 316
21   .40% MUSIC 250 .35 721
22   .29% BRITISH HUMOR 178 1.20 148
23   .28% CLASSIC MUSICALS 172 1.62 106
24   .27% BRITISH MYSTERY SERIES 170 5.15 33
25   .19% WEIRD, UNUSUAL... THE B'S!!! 119 .41 291
26   .18% ARTISTS 110 .67 165
27   .17% CLASSIC SCI-FI AND HORROR 107 .70 152
28   .16% ENVIROMENTAL & SOCIAL ISSUES 97 .76 128
29   .14% PERFORMING ARTS 86 .52 166
30   .12% SERIALS & CLASSIC COLLECTION 75 1.10 68
31   .10% JAPANESE SCI-FI 62 1.29 48
32   .09% MUSIC COLLECTIONS 54 .25 220
33   .09% MONTY PYTHON 53 1.56 34
34   .08% PAL DVD (PAL FORMAT) 51 .12 435
35   .07% CYCLING!!! 45 .27 165
36   .07% BLAXPLOITATION 43 1.34 32
37   .06% FOOD/COOKING/NUTRITION 39 .23 166
38   .06% SLIGHTLY NAUGHTY STUFF 39 .32 121
39   .06% SPORTS 37 .23 164
40   .05% JAZZ/BIG BAND/BLUES/ETC 31 .26 120
41   .04% AMERICAN POLITICS 22 .45 49
42   .02% TROMA! 10 .19 53
43   .01% OPERA 9 .13 67
44   .00% BIKERS FROM HELL 3 1.00 3
45   .00% MEXICAN HORROR FILMS 2 .10 21
46   .00% PEPLUM - SWORD AND SANDLE 1 .08 12

 
TOTAL 61910
43006
 
Ranked by "Turns per Copy":
   
 
Category Plays Turns Copies
1  
.27%
BRITISH MYSTERY SERIES 170 5.15 33
2  
.50%
WOODY ALLEN 307 5.12 60
3  
.45%
HITCHCOCK 277 4.01 69
4  
.93%
DOCTOR WHO 577 3.50 165
5  
4.64%
SCIENCE FICTION 2875 2.84 1013
6  
18.33%
GENERAL 11348 2.60 4364
7  
.54%
FILM NOIR (CLASSICS) 336 2.37 142
8  
7.84%
COMEDY 4853 2.03 2388
9  
.67%
STAR TREK 416 1.88 221
10  
10.10%
BLURAY DISCS 6252 1.86 3370
11  
.54%
WESTERN 337 1.75 193
12  
.28%
CLASSIC MUSICALS 172 1.62 106
13  
17.74%
TELEVISION SHOWS 10981 1.59 6915
14  
.09%
MONTY PYTHON 53 1.56 34
15  
3.71%
ANIMATED 2294 1.45 1583
16  
2.86%
HORROR 1769 1.43 1235
17  
.07%
BLAXPLOITATION 43 1.34 32
18  
.10%
JAPANESE SCI-FI 62 1.29 48
19  
17.46%
INTERNATIONAL 10808 1.21 8956
20  
.29%
BRITISH HUMOR 178 1.20 148
21  
1.90%
CLASSICS 1176 1.11 1058
22  
.12%
SERIALS & CLASSIC COLLECTION 75 1.10 68
23  
1.37%
INDEPENDENT (SUNDANCE - USA) 847 1.02 834
24  
.00%
BIKERS FROM HELL 3 1.00 3
25  
3.38%
DOCUMENTARY/SPECIAL INTEREST 2092 .97 2148
26  
.55%
STAND-UP COMEDY 343 .88 389
27  
.44%
GAY AND LESBIAN 274 .87 316
28  
.16%
ENVIROMENTAL & SOCIAL ISSUES 97 .76 128
29  
.17%
CLASSIC SCI-FI AND HORROR 107 .70 152
30  
.18%
ARTISTS 110 .67 165
31  
.14%
PERFORMING ARTS 86 .52 166
32  
3.04%
JAPANESE ANIMATION 1883 .48 3899
33  
.04%
AMERICAN POLITICS 22 .45 49
34  
.19%
WEIRD, UNUSUAL... THE B'S!!! 119 .41 291
35  
.40%
MUSIC 250 .35 721
36  
.06%
SLIGHTLY NAUGHTY STUFF 39 .32 121
37  
.07%
CYCLING!!! 45 .27 165
38  
.05%
JAZZ/BIG BAND/BLUES/ETC 31 .26 120
39  
.09%
MUSIC COLLECTIONS 54 .25 220
40  
.06%
FOOD/COOKING/NUTRITION 39 .23 166
41  
.06%
SPORTS 37 .23 164
42  
.02%
TROMA! 10 .19 53
43  
.01%
OPERA 9 .13 67
44  
.08%
PAL DVD (PAL FORMAT) 51 .12 435
45  
.00%
MEXICAN HORROR FILMS 2 .10 21
46  
.00%
PEPLUM - SWORD AND SANDLE 1 .08 12

 

TOTAL 61910
43006
 
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